Going Beyond Better: Phelps Health Marketing Earns Multiple National Awards
ROLLA, Mo. – The Phelps Health Marketing and Public Relations Department was recently recognized for excellence in healthcare advertising and marketing.
The Marketing Department earned seven Aster Awards in a national competition hosted by Creative Images, Inc. Now in their 25th year, the Aster Awards recognize outstanding creativity and professionalism in healthcare advertising, marketing and communications. Phelps Health has a history of winning awards from this organization.
“I’m incredibly proud of our Marketing team for being recognized with five Gold Awards and two Silver Awards this year,” said Carlos Martinez, associate vice president of experience strategy and engagement at Phelps Health. “Their work reflects strong creativity, strategy and a clear focus on helping patients better understand important health topics and services.”
The Aster Awards were presented for work completed in 2025. Entries were judged against submissions from similar-sized organizations across the United States. The Phelps Health Marketing Department was honored with five Gold Awards and two Silver Awards, showcasing excellence and innovation. Award-winning entries included the Going Beyond Better campaign, annual report and promotion of Phelps Health Preferred.
- Five Gold Awards (presented to the top 5% of entries nationwide) were earned in the following categories: billboard design series, newspaper advertising series, TV/video advertising series, photo/illustration series and invitations
- Two Silver Awards (presented to the top 12% of entries nationwide) were received in the following categories: annual report and service line promotion
“Our Marketing team continues to go beyond better in how they tell the story of Phelps Health,” said Somer Overshon, senior vice president and chief transformation officer at Phelps Health. “They don’t just promote services—they create meaningful connections that reflect our mission and the communities we serve.”
Learn more about the Aster Awards program at asterawards.com.
About Phelps Health
Phelps Health serves over 200,000 residents in south-central Missouri. Phelps Health is county-owned, non-tax supported and overseen by a five-member elected board. Phelps Health employs over 2,000 people, including 100-plus providers. Phelps Health, which includes a hospital licensed for 240 patient beds, serves a six-county area, with its main campus and several clinics in Rolla, Missouri. Phelps Health also has clinics in Salem, St. James, Vienna and Waynesville, Missouri. For more information, visit phelpshealth.org.
